lisa.foy@gmail.com
(281) 433-5116
P R O F I L E
Fifteen years of experience in administrative support and business solutions, specializing in growth strategies and all areas of digital marketing—including graphic design and project management.
E D U C A T I O N
Bachelor of Arts
Southern Methodist University
Dallas TX 2014
P R O F E S S I O N A L D E V E L O P M E N T
Digital Marketing Certificate
SMU Continuing and Professional Education / 2021
Graphic Design Specialization
Coursera MOOC / California Institute of the Arts / 2018
S K I L L S
Bilingual—Spanish
Graphic Design
Experience & Service Design
Digital Marketing Strategy & Management
Digital Branding & Engagement
Content Development
Project Management
E X P E R I E N C E
OFFICE MANAGER
Law Office of Case Cagle / Denton TX / 2021—present
Manage the daily operations of the practice; provide administrative and paralegal support to attorney.
COMMUNITY MARKETING LIAISON
LifeKit NonProfit / Los Angeles CA – remote / 2020—2021
Directing digital and community-based marketing; managing social media outflow; producing graphic design assets, organizing administrative system.
BUSINESS DEVELOPMENT AND MARKETING COORDINATOR
Almasri & Marzwanian Law Group / Dallas TX / 2017—2020
Identified and developed new and existing referral sources to develop successful referring relationships; actively identified and generated prospects through strategic sales strategies focusing on clients in target markets; designed and authored website content and print materials; directed, planned and oversaw marketing strategies; maintained awareness in market changes and adjusted marketing strategies accordingly; oversaw staff operations, business planning, staff and advertising budget development; acted as subject matter expert to leadership on issues relating to effective marketing.
ADMINISTRATIVE OFFICER
Almasri Marzwanian & Sepulveda Law Group / Dallas TX / 2013—2017
Coordinated the activities of different departments; managed firm’s budget and finances; oversaw billing, accounts, and preparing financial statements; developed and implemented policies governing personnel and procedures; facilitated and improved communication methods within the organization; managed systems and technology administration.
OFFICE MANAGER
Almasri Marzwanian & Sepulveda Law Group / Dallas TX / 2011—2013
Managed the daily operations of the firm; solved administrative problems; oversaw firm hiring, payroll, budget, accounts receivable/payable, and human resources issues; provided project management support.
LITIGATION PARALEGAL
Almasri & Marzwanian Law Group / Dallas TX / 2009—2011
Criminal, family, and civil law paralegal support—conducted pre-claim investigations and legal research; drafted pleadings, motions and discovery; helped with voir dire, jury selection and witness preparation.
RECEPTIONIST/PRE-LITIGATION CASE MANAGER
Almasri Law Firm / Dallas TX / 2007—2009
Greeted clients and visitors; answered and routed incoming calls on a multi-line telephone system; answered visitor inquiries; oversaw attorneys’ schedules; maintained and scheduled conference rooms; maintained the reception area; collected and routed mail and hand-delivered packages; handled new clients from inception to settlement—client intake, managed medical treatment, collected medical records, assembled demand packages.