Lisa Foy

lisa.foy@gmail.com

(214) 736-4507

linkedin.com/in/lisanfoy

E D U C A T I O N

Bachelor of Arts - Religious Studies
Southern Methodist University
Dallas TX 2014

P R O F E S S I O N A L D E V E L O P M E N T

Digital Marketing Certificate
SMU Continuing and Professional Education / 2021
- Digital Marketing Strategy & Management
- Digital Branding & Engagement
- Search Engine Optimization & Marketing
Strategies
- Experience & Service Design
- Digital Marketing Analytics

Graphic Design Specialization
Coursera MOOC / California Institute of the Arts / 2018

T O O L B O X A N D O T H E R S K I L L S

MS Office Suite
- Word
- Excel

Adobe Creative Suite
- Acrobat
- Photoshop
- Illustrator
- Lightroom
- InDesign

Corel Paintshop Pro

Canva

WestLaw

TexDocs

MyCase Legal Case Management

Bilingual - fluent Spanish, spoken and written

E X P E R I E N C E

GRAPHIC DESIGNER
Freelance / Denton TX / 2007—present
Freelance social marketing, digital and print media, packaging, and product design. Clients include Rana Analytics and Coalition Snow.

OFFICE MANAGER
Law Office of Case Cagle / Denton TX / 2021—present
Manage the daily operations of the practice; provide administrative and paralegal support to attorney.

COMMUNITY MARKETING LIAISON
LifeKit NonProfit / Los Angeles CA – remote / 2020—2021
Directing digital and community-based marketing; managing social media outflow; producing graphic design assets, organizing administrative system.

DIRECTOR OF BUSINESS DEVELOPMENT AND MARKETING
Almasri & Marzwanian Law Group / Dallas TX / 2017—2020
Identified and developed new and existing referral sources to develop successful referring relationships; actively identified and generated prospects through strategic sales strategies focusing on clients in target markets; designed and authored website content and print materials; directed, planned and oversaw marketing strategies; maintained awareness in market changes and adjusted marketing strategies accordingly; oversaw staff operations, business planning, staff and advertising budget development; acted as subject matter expert to leadership on issues relating to effective marketing.

ART PRODUCTION
Maple Leaf at Home / Addison TX – remote / 2016—2020
Created vector artwork for custom-engraved products.

CHIEF ADMINISTRATIVE OFFICER
Almasri Marzwanian & Sepulveda Law Group / Dallas TX / 2013—2017
Coordinated the activities of different departments; managed firm’s budget and finances; oversaw billing, accounts, and preparing financial statements; developed and implemented policies governing personnel and procedures; facilitated and improved communication methods within the organization; managed systems and technology administration.

OFFICE MANAGER
Almasri Marzwanian & Sepulveda Law Group / Dallas TX / 2011—2013
Managed the daily operations of the firm; solved administrative problems; oversaw firm hiring, payroll, budget, accounts receivable/payable, and human resources issues; provided project management support.

LITIGATION PARALEGAL
Almasri & Marzwanian Law Group / Dallas TX / 2009—2011
Criminal, family, and civil law paralegal support—conducted pre-claim investigations and legal research; drafted pleadings, motions and discovery; helped with voir dire, jury selection and witness preparation.

RECEPTIONIST/PRE-LITIGATION CASE MANAGER
Almasri Law Firm / Dallas TX / 2007—2009
Greeted clients and visitors; answered and routed incoming calls on a multi-line telephone system; answered visitor inquiries; oversaw attorneys’ schedules; maintained and scheduled conference rooms; maintained the reception area; collected and routed mail and hand-delivered packages; handled new clients from inception to settlement—client intake, managed medical treatment, collected medical records, assembled demand packages.